General Discussions | Michael Burgess | Obyczajowy
Storytelling for Business Video
http://i89.fastpic.ru/big/2017/1010/a1/1cd820cc16ae167f61729a850b1b38a1.jpg/
Storytelling for Business Video
MP4 | Video: 720p | Duration: 1:37:09 | English | Subtitles: VTT | 609.2 MB

When we want to communicate information that's meaningful to us, we usually tell a story. Human beings are storytelling animals. So if you want to communicate a message about your business, your product, or service via video, go the natural route: tell a story.



In Storytelling for Business Video, Roger S.H. Schulman shows the tools and techniques authors and screenwriters can use to make any business video clearer, more compelling, and more persuasive. These tips work equally well whether you're trying to sell a product or service or to simply establish brand awareness.



Roger examines the specific steps it takes to build an entertaining and memorable story, first looking at the various intersections between creative storytelling and marketing. Learn how to find the heroes (and maybe even the villains) of your story and use the three-act structure of Hollywood films to communicate the message of your business in a compelling way. Along the way, Roger builds a video script for a fictitious company step-by-step, and shows how storytelling techniques make the final script better in every way.

Topics include:
Defining your storyFinding your business storyUnderstanding your audienceDrawing the dramatic arc for your storyDiscovering the moral of your storyAuthoring the "hero" of your business storyFinding conflict and resolutionOutlining and drafting the script for your video
Download link:


Links are Interchangeable - No Password - Single Extraction
20

Dear visitor, you went to the site as unregistered user.
We recommend you to register or enter the site under your name.
Information
Customers are in the group Guests, can not leave comments in the news.
Adding a comment
Name:*
E-Mail:
Code:
reload, if the code cannot be seen
Enter the code: